From the DT :
"
Some weeks back ARL Commission chairman Peter V’landys was pushed for a little more detail and explained the reasoning behind the NRL’s promotion in Las Vegas in the terms he knows best, which is numbers.
There were 350 million people living in America, he said, and if the NRL could manage to attract even one per cent of them to watch the NRL on its Watch NRL app, a subscriber service, that would mean 35 million people paying to watch the game. That, he pointed out, was much more than the population of the whole of Australia, meaning significant cabbage."
Surely this is a gee up - he might know his numbers but he needs a bit of work on his percentages.