I disagree with this and have no idea how people cannot comprehend that the club's positive commercial sector confirms the strategic management is sound or adequate.I hope thats not how my Post came across.
I am very far form that.
Our front office is towards the bottom of the League and it shows.
Rectifying poor media perception, decision making with recruitment & retention and onfield results doesn't actually (usually) fall within the scope of their (the front office) duties but probably highlights that we've lacked a key figure in our governance systems to help deliver all administrative objectives.
Someone capable of bringing all divisions together and assessing, controlling or influencing day to day operations to provide direction.
The fact the only variables/imperatives which have negatively impacted the club relate only to the team - sacked coaches, unable to compete - and it's lasted beyond a decade really demonstrates we've not had sufficient performance management - with our footy operations.
I'd say financial management has taken precedence over the main objective as there's been no one at the club to drive the right change or simply enhance performance on all levels.
But no don't believe we're bad with our governance just performance management.
Hopefully Sheens is the missing piece of the puzzle.