To think the NRL may assist ESL financially is a reflection of the turnaround in the fortunes of the product under Peter V'landys. He deserves praise for this definitely. Rugby league is entertainment these days so we have to adjust to the product. If the game can become a truly national and also international game (in the UK especially), Peter V'landys will be remembered as one of the great leaders of the NRL.
It's all well and good that PVL is bringing record broadcast deals and the like into the game, but at what cost? The product that is the game itself is arguably the worst it has been.