AmericanHistoryX
Well-known member
but they're Wests Tigers fans as well.
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@LCA said:I know this is probably trivial, but in days where "branding" and being "on message" seems important in the corporate world, who exactly is the current Tigers message of "Unite. Commit. Achieve" aimed at?
It would make perfect sense if it was the playing group; some call-to-arms for them to be better than the past. But, why would any organisation promote the fact that, in the past, we didn't unite and we didn't commit and we didn't achieve?
It can't be aimed at the supporter group because IF we "united" and we "committed", how would we (the supporters's group) achieve?
I just checked on the team announcement for Rd 3 and noticed it there on each player's profile.
Huh?
I don't get it.
To me it seems like a three-word slogan (and haven't we all had enough of them taking the place of leadership and policy?) that must have made some sense at the time.
But, that's amateur hour stuff.
Surely, there's a better vision for building membership numbers than some simplistic slogan that surely won't work because nobody knows who's supposed to be responding to it?
@formerguest said:United when one seeks to divide?
@innsaneink said:@formerguest said:United when one seeks to divide?
both sides
@Sabre said:I can't imagine a large amount of thought was put into it, they probably had a short meeting and went with whatever the best idea was.
@Sabre said:Not as bad as the Bon Jovi reference from last year
@Milky said:@LCA said:@AmericanHistoryX said:start by beating souths
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Who? You and me?
What the Wests Tigers are intending is that you are a part of the team and we all somehow play a role in the team, obviously you won't be out there on the field but the role you play paying your hard earnt money to be out there and support the boys.
Unite is to come together as a family, in this case the Wests Tigers family.
Commit is to dedicate yourself to this family.
Achieve, when we unite and commit we will achieve goals that may not have been able to attain when people don't show unity and form a bond.
@Tigertigertiger said:The Tigers marketing team should go back to basics to get bums on seats, free grog at Campbelltown and free parking at Leichardt
@MacDougall said:At the GC game Sironen made a point of congratulating a fan for wearing a Balmain jersey. Thoughts?
@MacDougall said:At the GC game Sironen made a point of congratulating a fan for wearing a Balmain jersey. Thoughts?
@MacDougall said:At the GC game Sironen made a point of congratulating a fan for wearing a Balmain jersey. Thoughts?
@MacDougall said:At the GC game Sironen made a point of congratulating a fan for wearing a Balmain jersey. Thoughts?
@MacDougall said:At the GC game Sironen made a point of congratulating a fan for wearing a Balmain jersey. Thoughts?